As most people don’t bother doing this, the real value of the read receipt is lost in most conversations.įacebook flipped that model on its head. People have to make an effort to turn them on. What’s interesting about Apple’s approach is read receipts are turned off by default. It’s almost intentionally cryptic:Īpple has the most straightforward design. WhatsApp dive further into ambiguity only coloured checks mean your message has been seen. But I’d love to know how many users actually know what those checks mean. Telegram and WhatsApp both use a combination of check marks to signify “delivered” and “seen”. But the implementation differs across platforms some with more success than others. Read receipts, signals that tell you a message has been seen, are now a core feature of messaging apps. We’ve worked on several indicators to help control expectations around our Messenger, and would like to share some of the product principles that informed one of these features – the read receipt. But when it comes to customer and business communication? Not so much. When messaging friends and family, we’re used to conversations that are both real-time and spread out over several hours or days. What happens when I send my message? Will I receive a reply right away? When a customer wasn’t involved in a live conversation, messages could feel like they were being sent into the ether. We realized our Messenger fundamentally lacked a heartbeat. Our sermon was that businesses talking to customers should feel as natural and familiar as friends talking to each other.īut we quickly learned we didn’t go far enough. When we released our real-time messenger, we tried to push aside the traditional live-chat model, and instead took our cues from modern messaging apps.
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